Anthropic Faces Lawsuit Over Claude Max Subscription Marketing

A federal judge in California, Alex Tse, has ruled that the lawsuit against Anthropic regarding its Claude Max subscription marketing can proceed. The judge allowed claims of deceptive advertising, negligent misrepresentation, and breach of contract under California consumer law to move forward, while dismissing other claims, including those related to the state's unfair competition law, and permitted the plaintiffs to file an amended complaint. The proposed class action was initiated in September by two Claude Max subscribers. The plaintiffs allege that the Max plans, priced at $100 and $200 per month, were advertised as providing five or twenty times the usage of the Pro plan, but the weekly usage limits did not meet those multiples. Anthropic stated that the relevant multiples refer to the usage per 5-hour session and cited information disclosed on its website. Tse found that these disclosures were too far removed from the main sales page to warrant dismissal of the case at this stage.

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